What the provision requires
The platform must ensure that traders can only use it to promote messages or offer products or services to EU consumers if they have provided the five items beforehand. DSA Art. 30 Abs. 1
The platform must make reasonable efforts, using public databases or by requesting supporting documents from reliable sources, to assess whether the information is reliable and complete. Traders are liable for its accuracy. DSA Art. 30 Abs. 2
What happens if the data is inaccurate
If the platform has reason to believe an item is inaccurate, incomplete or out of date, it requests correction; if you fail to correct, it must swiftly suspend its service to you for offering to EU consumers until the request is fully complied with. DSA Art. 30 Abs. 3
If you are refused or suspended you have the right to lodge a complaint under the mechanisms of Articles 20 and 21 DSA. DSA Art. 30 Abs. 4
What you can prepare
- Company name, address and registration code from the business licence, identical to Seller Central.
- The legal representative's ID and the payment account in the company's name.
- A working phone and email the platform can reach during verification.
Inconsistent names and addresses are a common snag in verification. That is a practical observation, not statute text.
What this guide did not verify
Not verified here: Amazon's specific review pages, how long the review takes, and which countries' IDs are accepted.